AI Insights · Timothy · October 2021
Top 5 Hypercasual Games on iOS in the UK Q3 2021
Discover the performance trends of the top 5 hypercasual games on the iOS platform in the UK during Q3 2021, including downloads, revenue, and active users.
During the third quarter of 2021, the top 5 hypercasual games on iOS in the United Kingdom exhibited varying trends in downloads, revenue, and active users. Let's delve into the performance of each game.
Magic Slime: Antistress & ASMR from Finger Art Games saw a peak in weekly revenue at the beginning of July, reaching approximately $7.1K. However, the revenue experienced a gradual decline, ending the quarter at around $3.1K. Weekly downloads fluctuated, peaking at 214 in late June and dropping to 79 by the end of September. Active users also saw a steady decline from 8.1K at the start of the quarter to approximately 5.9K by the end.
Bus Simulator : Ultimate by Zuuks Games started Q3 strong with weekly downloads reaching 16K in mid-July. However, downloads dropped to nearly 5.8K by the end of September. Weekly revenue showed a relatively stable performance, maintaining around $3.6K to $4.3K throughout the quarter. Active users peaked at 62K in mid-July and experienced a decline, ending the quarter at approximately 33K.
Makeup Artist: Makeup Games from Beauty salon Studio showed impressive growth in weekly downloads, peaking at 69K in early August before settling at around 13.7K by the end of September. The game’s weekly revenue saw a significant increase, starting from $61 at the beginning of the quarter and reaching approximately $3.9K by the end. Active users also surged, peaking at 88.9K in early August and ending the quarter at around 31.9K.
Eye Art: Perfect Makeup Artist by AppDancer saw a consistent decline in weekly downloads, starting from 2.3K at the end of June and ending at 416 by late September. Weekly revenue also showed a downward trend, beginning at $3K and decreasing to approximately $1.4K. Active users followed a similar pattern, starting at 6.6K and declining to around 2.9K by the end of the quarter.
Guitar: tabs, chords & games from MWM experienced a notable increase in weekly downloads, peaking at around 5.8K in early September before settling at 3.4K by the end of the month. Weekly revenue was relatively stable, fluctuating between $1.1K and $2.1K. Active users saw a significant spike, reaching approximately 7.5K in early September and ending the quarter at around 4.2K.
For more detailed insights and data on app performance, visit Sensor Tower.
